Authors and Experts…Do You Need an Internet Publicist?

As you prepare to launch your book, you have a decision to make. How much do you allocate in your budget to Traditional media, and how much should go to social and Internet Publicity? That’s a simple question to answer. Just ask yourself these crucial questions and you will have … Continue reading

Why Authors Need to Promote Online

Authors and experts have many options when it comes to choosing how to spend their time and budget to promote their work.  Radio, TV, print and of course, the Internet are all avenues that need to be explored.  Going online can be very confusing.  Blogs, ads, articles, creating and maintaining … Continue reading

How to Be Your Own Internet Publicist

As the economy continues to struggle I see an ongoing tragedy in the publishing world.  Authors, experts and others who have valuable and significant products and services to offer aren’t able to create exposure and demand due budget constraints.  Publishers aren’t promoting as many books as they once did, bookstores … Continue reading